News & Events

Savvy Jewlery Shopping

Six Ways to Shop Savvier

While we know you shop Swierenga Jewelers first for unique and timeless jewelry pieces, many folks like to visit the occasional estate sale or antique…

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Spring Colors Jewelry

Colors of Spring

I think it’s safe to say that anyone reading this is glad winter is past and warmer weather is finally here. Now is a most…

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Citizen Shoes & Watches

Watches and Shoes

I remember the first watch I ever sold. It was in September of 1972. The watch was a man’s Wittnauer manual wind with a leather…

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Valentines Day Jewelers

Valentine’s Day Sparkle

For this Valentine’s Day we’re excited to be able to offer special pricing on a group of beautiful Shimmering Diamond pendants. Each one contains a…

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Technology and Heirlooms

The day after Christmas a young couple came in to have  an engagement ring sized that was purchased online. It was so poorly constructed and…

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Take Time to Savor

I think everyone will agree the holidays have come upon us exceptionally quickly this year. It’s mid November and there are already six inches of…

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Keeping the Sparkle Alive

It is important to learn about the care and cleaning of a diamond to ensure its brilliance and sparkle. Customers often ask why their jewelry…

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Caring for Your Rings

To keep your ring sparkling, clean it often to remove lotions, skin oil, and everyday dirt, which cloud it. You can soak the ring in…

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